Media transformation : electronics and printed books
Public lecture from Ong's Lincoln Lecture series. Ong's summary: When a new medium of verbal communication is developed, it does not destroy the older media but, on the contrary, reinforces them, though at the same time it transforms them. Writing reinforces talking but at the same time t...
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| Format: | Online |
| Language: | eng |
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Saint Louis University Libraries Digitization Center
1974
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| Online Access: | http://cdm17321.contentdm.oclc.org/cdm/ref/collection/ong/id/811 |
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| Summary: | Public lecture from Ong's Lincoln Lecture series. Ong's summary: When a new medium of verbal communication is developed, it does not destroy the older media but, on the contrary, reinforces them, though at the same time it transforms them. Writing reinforces talking but at the same time transforms the way people talk. Print reinforces writing, but transforms writing styles. Today, electronic tapes and other sound media are not replacing books, but, on the contrary, are bringing into print more and more books, but transforming the book into something new: the talked book, studiously informal. |
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